I admit I did squeal when Kirsten said to me “I’d like you to redesign my logo”. She is not only a gorgeous friend but her cake baking skills are amazing. My husband and kids wait patiently (more like impatiently) after every wedding fair to see if Kirsten has given me the left overs – they aren’t left overs in the sense, they are perfect little morsels of heaven. I’ve shared in Kirsten’s Sweet Avenue Cakes business journey the last few years and watched her grow and it’s been really exciting… so we were careful not to completely change her existing logo, but carefully update it so it looked fresh and modern. To ensure the essence remained we kept the same colours and fonts to maintain the familiarity her beloved customers knew and recognised. This is really important for your brand awareness .
We then took Kirsten’s new Sweet Avenue Cakes logo and created these delicious new business cards. Designed to compliment her new updated business look and her amazing skills with the whisk… in fact I’ve discovered Kirsten’s an all round natural in the kitchen and have recently pinched a couple of handy recipes off her.