Branding & website designer for New Zealand businesses
Your expertise deserves a brand that matches
Hi, I’m Kelly — the designer behind Creative Box, based in Te Awamutu.
I specialise in branding and website design for New Zealand businesses who want to stand out as the obvious choice.
Whether you’re in professional services, health and wellness, or a growing business, I create strategic brands and websites that are creative, cohesive, and designed so the right clients say yes.
When your DIY brand doesn't cut the mustard anymore
You've built a successful business through quality work and great relationships. But your brand? It's still that Canva logo, the weekend website, and colours that don't quite match.
Sound familiar? Most businesses hit this wall, the DIY brand that got you started begins to hold you back. It looks a bit inconsistent and maybe feels a little amateur.
But it's fixable. Let's sort it out together.
Not sure whats working or where to start?
A Brand Audit answers these questions.
We'll take a strategic look at your current brand, identify the gaps and opportunities, and give you a clear roadmap forward.
You'll walk away knowing exactly what's holding your brand back and what needs to happen next to fix it.
How we can work together
Brand Strategy & Design
Build a brand that reflects your value and attracts the right clients.
Custom Website Design
Strategic, user-friendly websites designed to turn visitors into enquiries.
Branding & Website Package
An all in one package that takes you from unclear to confidently launched.
Graphic Design & Illustrations
From packaging, marketing materials to custom illustrations to keep your brand consistent.
Kind words from clients
"Kelly has been a big part of the look and feel of Roam from day one. She has done brand work and more recently created my website. I find Kelly extremely great to work with. She is friendly, professional and prompt. Kelly has been able to really understand how I've wanted my business to come across and has been able to translate my thoughts into reality!"
Brad Simpson, Roam, Napier
Kind words from clients
"So glad I put my trust in Kelly to refresh my businesses branding, she listened to what I needed and managed to get out what was in my head 100% and it looks fantastic. Kelly's communication was admirable, and I knew exactly every step she was taking all the way which was appreciated. I wouldn't hesitate in recommending Creative Box."
Sharyn Mead, Petal Passion, Cambridge
Kind words from clients
“Kelly is an absolute dream to work with. She can take all your ideas, pull them together and create a cohesive design that is perfect. An absolute breeze to work with and I would highly recommend her."
Hannah Porter, Bear & Moo, Hamilton
Recent work
Vital Body Therapy
Wellness Industry
From DIY brand & website to premium brand—simplified booking experience & increased client inquiries. Read more
Maddox Photography NZ
Photography & Tourism Industry
From DIY to strategic design—website now converts visitors into tour bookings & print sales. Read more
Sage Intuition
Wellness Industry
Rebranded with new ecommerce website—enabling new product launches & ongoing business growth. Read more
Why work with me?
Here's what two decades have taught me: pretty logos don't solve business problems. Strategy does.
I start with strategy instead of aesthetics, that's why my clients don't just get brands that look professional. They get brands that attract premium clients and support business growth.
My approach is collaborative, clear, and refreshingly free of design jargon. And I don't disappear after launch, your success matters beyond the project.
Strategy first, then design
Here's what makes my approach different:
Discovery & Strategy
Before touching design, we figure out your positioning. What makes you different, who you're for, and what your brand should communicate.
Design & Build
Once we have clarity, I create your complete brand identity and website. Cohesive, strategic, and designed to attract your ideal clients.
Launch & Grow
You launch with confidence, positioned as the obvious choice. No more competing on price, just attracting clients who value your expertise.
Ready to get started? let's chat!
Free clever rebrand checklist
Thinking about a rebrand but not sure where to start?
From figuring out if you actually need one, to designing your new brand, to rolling it out across all your touch points... there's a lot to think about.
Get my free checklist and I'll walk you through the whole process step-by-step, so nothing gets missed and you launch with confidence.
Ready to build a brand that works as hard as you do?
Ready to dive in? Book a free 20min discovery call and we'll talk through your goals and get the ball rolling!
Not sure what you need? Start with a Brand Audit, we'll figure out exactly what's holding your brand back and what needs to happen next.
Based in Kihikihi, Te Awamutu, working with ambitious growing businesses across New Zealand

