CLIENT: SELF
PROJECT: BRANDING & WEBSITE
Nearing the end of 2024, Kim from Self in Alexandra got in touch about her new venture. She was launching a wellness studio in Alexandra focused on Pilates, self-care, and empowerment. Being quite a fan of Pilates myself, I was excited to be on board with this one.
Many hilarious conversations ensued about the branding and website needed. We aimed for an overall look and feel that would encompass movement, self-care, and empowerment, but in a warm, welcoming way. Nothing too clinical or sterile.
With a good-sized colour palette agreed upon and a clear sense of direction for the branding, Self began moulding into what it is today. The branding embodies fun, warmth, and encompasses the three core elements that make Self unique.
The website, still in its growth stage but ready to be showcased, highlights Kim's first key service, "Self Aware," clearly to her Alexandra market, using her new branding and photography by Anne from Bilderbuch.
A fabulous and successful project to be a part of.
See the website here: selfstudio.co.nz
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