Designing the logo for ROAM was one of my favourite branding projects from 2021. 

Brad from catering business, ROAM provides thoughtfully constructed grazing experiences that celebrate the Hawkes Bay, its produce and Artisans.

Because ROAM brings all the deliciousness of high quality produce, lots of handmade elements, eco friendly packaging and of course the the enjoyment of eating with friends, we wanted the logo to showcase all this in a natural and whimsical style.

Little foodie illustrations popping out of the earth seemed just right for the job!