StarSafe App website case study
Project: Creatively bold website design to attract tradies to the new StarSafe App
COPY: BY COURTNEY HAINES
What a treat to design this website promoting StarSafe's Health and Safety App for New Zealand tradies.
The brief was to design a website that was bold, fun, clear but still informative - meaning no fancy stuff, just straight to the point and easy to use.
And I only had three colours to use: navy blue, white and yellow (and to use mostly yellow).
Mission accepted!
Working alongside wordsmith Courtney Haines, we built a powerful and easy-to-navigate website with bold statements to highlight the app's key features, and fun emojis and the use of accordion features that lightened the tech heaviness you'd get when promoting an app.
These features, along with the yellow background, help the StarSafe App website stand out from its competitors - they know what they are doing, understand their clients so well, and dare to make Health and Safety compliance easy!
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Based in Kihikihi, Te Awamutu, working with ambitious growing businesses across New Zealand.
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A Waikato graphic design studio helping ambitious, growing New Zealand businesses become the obvious choice in their market through strategic branding & websites.
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